Finding International Buyers for Exports from India

By | October 27, 2025
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Proven Ways to Find Buyers for Exporters from India (with Examples)

 

  1. B2B Marketplaces

Examples:

  • Alibaba, IndiaMART, TradeIndia, ExportersIndia
    Exporters of garments, chemicals, spices, etc. actively list their products and get buyer inquiries.

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  1. Export Promotion Councils (EPCs)

Government-recognized councils promote specific sectors.

Examples:

  • APEDA – For agro products
  • GJEPC – For gems and jewellery
  • EPCH – For handicrafts

Join to access buyer-seller meets, trade missions, and global events.

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  1. International Trade Fairs & Exhibitions

Examples:

  • Gulfood (Dubai) – For processed food exporters
  • Heimtextil (Germany) – For home textiles
  • Canton Fair (China) – For consumer goods

Book stalls via ITPO or EPCs.

Collect the exhibitor’s directory from the Exhibition.

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  1. Email Outreach with Lead Generation Tools

Examples:

  • Use Hunter.io, Apollo.io to get verified email IDs of buyers.
  • Exporter of hand tools may target procurement managers in Germany or France.

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  1. LinkedIn Outreach – People & Group Search
  • Search for “Import Manager – Food”, “Home Décor Retailer Europe”
  • Join groups like “Global Trade Exporters & Importers”, “India Export Network”

Direct Message (DM) relevant profiles and share your company intro and catalog.

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  1. Indian Embassies / Commercial Wings Abroad

Request buyer data from Indian Missions in:

  • Nigeria for auto parts
  • Vietnam for engineering goods
  • Chile for spices

Embassy officers often help connect exporters with genuine importers.

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  1. Export Import Data Intelligence Platforms

(Free Demo or Paid subscriptions)

Examples:

  • ImportGenius, Volza, Trademo, Panjiva, Dollar Business, India Mart etc.
  • Identify buyers of cocopeat or bath towels in the US or Netherlands.

Use actual shipping data to contact importers of similar products.

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  1. Your Own Export Website with SEO

Target search terms like:

  • “Buy incense sticks from India”
  • “Wholesale plastic hangers India”

Add inquiry form, product videos, and certifications to gain trust.

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  1. WhatsApp & Telegram Buyer Groups

Join groups like:

  • African Importers Group
  • Middle East FMCG Network

Actively engage and share your product line and availability.

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  1. Bilateral Business Councils & Chambers

These foster trade between India and specific countries.

Examples:

  • Indo-Japan Chamber of Commerce & Industry (IJCCI)
  • Indo-German Chamber of Commerce
  • India-Korea Business Forum

These chambers host seminars, delegation meets, and share importer contacts.

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  1. Foreign Trade Promotion Organizations

Government-run agencies from importing countries.

Examples:

  • JETRO (Japan External Trade Organization) – For exporters of Indian handicrafts, chemicals, Ayurveda products.
  • TAITRA (Taiwan External Trade Development Council) – For machinery or electronics.

Many such agencies have buyer lists and directories to assist Indian suppliers.

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  1. Online Yellow Pages & White Pages

Search for wholesalers, importers, and distributors by category and country.

Examples:

  • Yellowpages.com (USA)
  • Europages.com (Europe)
  • Whitepages.com

Filter by industry (e.g., “Food Importers in Canada” or “Textile Distributors in Dubai”)

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  1. Google Maps Search

Use location-specific searches like:

  • “Spice importers in Amsterdam”
  • “Tea wholesalers in Nairobi”
  • “Textile showrooms in Berlin”

Call or email them directly with your product details.

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  1. Trade Directories by Country

Examples:

  • ThomasNet (USA) – For industrial buyers
  • Kompass.com – Global buyers directory
  • Yellowpages.co.za – South Africa

Use these to filter by buyer category and region.

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  1. Local Country-Based Agents or Distributors

Contact directly or through their agents and distributors.

  • Laxmi Stores, Taj Spices etc. in U.K.
  • Mohini and Mani, The little India Supermarket etc. in Australia
  • Patel Brothers for USA

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  1. Join International Forums and Networks

Such as:

  • UNCTAD’s Trade Point Network
  • Global Trade Alert
  • FIEO GlobalLinker

Access verified contacts and export leads.

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  1. Social Media promos

Run ads targeting buyer queries on Facebook, Instagram or ‘X”

  • “Buy mango pulp UK”
  • “Bulk towel supplier India”

Run lead generation campaigns with landing page links.

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  1. Trade Promotion Councils & Bodies

Examples:

  • FIEO (Federation of Indian Export Organizations)
  • TPCI (Trade Promotion Council of India) – Agri & F&B specific
  • PHDCII, CII, ASSOCHAM

Get invited to trade meets, virtual buyer-seller events.

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  1. Participate in Government Trade Delegations

Join Indian delegations under:

  • Commerce Ministry
  • FIEO or EEPC
    To countries like UAE, Vietnam, South Africa

Real buyer networking + govt support.

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20. Chamber of Commerce Memberships

Get listed and network via:

  • FIEO
  • CII
  • ASSOCHAM
  • PHDCCI etc.

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